Posting regular (and original) content is a veritable marketing gold mine for your business. You have a blog, right? You at least have a monthly newsletter, right? If you don’t, you have it on your to-do list, right? If you don’t, it’s okay. For now. Just breathe. Then read on. Why? Because you if you aren’t posting regular content you are missing out! Consistently posting … Continue reading →
Sure, social media is viewed as a brain drain and time-sucker by hoards of people because they don’t know how to use it. They focus on promote-promote-promote instead of providing value, and then wonder why they’re not getting the results they’re after. There are countless tutorials, self-study programs, and teleseminars on the hottest new way to market your business using (insert social media platform here). … Continue reading →
True, we live in a digital world, but still nothing quite beats a face-to-face meeting. There’s something about being able to look into another’s eyes, read their body language, and feel their intention that solidifies relationships faster than any other approach. Which is why I implore you to get out in the world and connect with real, live people. Attend networking and speaking engagements, but … Continue reading →
Most business owners excel at pitching their goods or services to prospective clients, once. But, if that prospective client doesn’t immediately shout a hearty YES from the rooftops, they walk away, head hung low, and the prospective client never hears from them again. Why? There is a never-ending list of excuses entrepreneurs play through their minds. Do any of these sound familiar? “If they wanted … Continue reading →
Have you seen a boxing match, or maybe you remember the movie Rocky? You know how the boxer always has a guy in the corner with him to towel him down, shoot water in his mouth, stop the bleeding, and give him tips on how to perform better out in the ring? That guy? He’s your business coach. You’re the boxer. See, we’re all out … Continue reading →
What happens when you leave a potted plant unwatered? Does it thrive? Not hardly. That poor thing becomes the next fire’s kindling. Your business without self-promotion is that plant without water; it will die. We all know this; it’s no secret, but hoards of people feel as though self-promotion is a light breeze away from sending you into the land of boasting and bragging. However, … Continue reading →
Picture this; you’re sitting in a dark corner of a coffee shop when you spot your dream guy (or girl) sipping their double cappuccino at a table on the other side of the room. You know they’re the one. You have to meet them. You’ve been waiting for someone exactly like them to walk into your life. You throw a wink in their direction. No … Continue reading →
I don’t know of a single entrepreneur who started their business because they said to themselves, “Oh goodie, I love marketing and can’t wait to start spending time, energy, and money on marketing for my business!” Do you? Maybe you’re one of the rare ones who relish marketing. But it’s not likely. Most entrepreneurs start their business because they’re passionate about something and they just … Continue reading →
Do you ever feel like it’s an uphill battle to build your business so that it’s profitable? Well, you’re not alone! Most entrepreneurs begin their business because of their passion. Who knew there was so much to learn about how to make that passion profitable, right? I know that business owners everywhere face this dilemma, especially solo-entrepreneurs and those who are service-based (coaches, consultants, healers, … Continue reading →
One of the biggest challenges I hear from my clients and people I talk with is coming up with topics and content for their newsletters, ezines, and blog posts. This is also the number one reason people tell me they don’t communicate with their tribe or community consistently – if at all. Can you relate? You may feel like it’s a huge challenge to know … Continue reading →
